Making gear: Our approach to everything is to be as simple and fuss-free as possible. And that is exactly our approach to making gear. Simple, fuss-free, made to be.
Functional spirit.
Whether we are training, running, or up in the mountains we want gear that works and that is our standpoint. It’s ego-free, like this 4x4, it does what it needs to, nothing that can go wrong, nothing that over claims.
We are inspired by function.
Fundamentals first.
Fit. Fabric and enough styling to make you look and feel good. Let’s be honest, we want gear that does the job, lasts the workout, the wash cycle. Granted it must look good, make us feel like we can do the thing. But honestly, you will be the difference between doing the thing and not.
With that in mind, the purpose of weMove gear is to make you feel comfortable in yourself. So you can experience the moment, without distraction. It comes down to the fundamentals:
We call this the Orbit
This is the weMove mark for our gear. It is a symbolic reminder of the weMove philosophy: Move the body. Nourish the Self. Equip the mind.
It’s an abstract idea that we orbit in and around these 3 areas and being stuck rigidly to one idea or dogma will not make us grow.
Made in Portugal
Who we make with is of equal importance to what we make. We have made in Portugal for the last 15 years, sure there are some cultural headaches, but being able to visit (we are based here) and build real relationships and not just zoom or email ones, is invaluable to us. It’s also European, which means workers are treated well, paid fairly and the quality of life and cakes are also good. Long lunch anyone?!